Product Guidance
Help people choose the right thing.
Choice is where most purchases stall. A customer with two options and one unanswered question does not buy either. Syncon One does what a good shop assistant does: works out what they need, shows them honestly, and answers the thing holding them back.
Avery
Replies instantly
I am not sure which one I need.
That is the most common question. From what you have told me, these are the ones worth looking at.
Options for you
- Standard consultation45 minutes, in person or online. Suits a first visit.
- Extended assessment90 minutes with a written summary afterwards.
- Follow-up20 minutes, for anyone we have already seen.
Search and filters are not advice.
A customer who does not know your range cannot filter their way to the right thing. They open four tabs, compare them badly, find one question nobody answers, and close all four.
What happens instead.
The conversation a knowledgeable person would have with them on the shop floor.
It asks what it is for
Not which category they want. What they are trying to achieve, which is what actually determines the right answer.
It narrows honestly
Two or three that genuinely fit, with the reason each one is on the list, rather than everything that matches a filter.
It compares like for like
Side by side on the things that matter to this customer, including where the cheaper one is the right choice.
It answers the blocker
Delivery, sizing, compatibility, returns, whether it will work with the thing they already own. The question that decides it.
It stays after the order
Where is it, can I change it, how does this part work. The same conversation, not a separate support channel.
It knows when to fetch someone
High value, unusual requirements, or a customer who simply wants a person before they commit.
Advice you would stand behind.
It recommends from what you actually sell, on the criteria you set, and it says so when nothing in the range is right. A confident wrong answer costs more than a returned order.
The brief · Avery
- Name
- Avery
- Manner
- Warm, direct, never pushy
- Knows
- 34 pages · 12 documents · 8 written answers
- May confirm
- Consultations and callbacks
- Never alone
- Anything clinical or contractual
- Fetches a person
- On request, or over 5,000 a year
Comparing properly is what earns the sale.
Most sites make customers compare in browser tabs. When a business lays two options out clearly, including the case for the cheaper one, people trust it and decide faster.
Avery
Replies instantly
What is the difference between those two?
Side by side
Standard
- 45 minutes
- In person or online
- Summary by email
Extended
- 90 minutes
- In person
- Written assessment
A customer who is helped to choose rarely returns the thing they chose.
Returns are usually a failure of advice rather than a failure of product. People send back the thing that was never right for them.
What you are left with
Fewer abandoned decisions.
More customers reaching a choice they are confident in, and staying confident afterwards.
- Questions answered in place
- Instead of in four other tabs
- Better-fitting choices
- Guided by what it is actually for
- Support in the same thread
- Before and after the order
- Every gap surfaced
- The questions your product pages fail to answer
Experience it
Ask it to compare something.
Try the agent on this site, then point one at your own range and see how it advises.
Monday
10:04
Two options, side by side, shaped by their answers.
- Advises from your range
- Not from what it read somewhere
- Compares honestly
- Including when neither one fits
- Fewer returns
- Because the choice was the right one